Why does our inventory of almost 3.5 million homes for sale in the US lack intelligent signage in this day and age? We have the technology to boost productivity and generate more leads from Real Estate property signs by making a small upgrade to them and in the process, gain insight on those farming areas and acquire some great analytical data too.
Your existing inventory of Real Estate signs can be easily field upgraded to make them smarter using a technology that costs as little as $1 per sign! How? This technology uses simple inexpensive polyester labels that are both UV protected and water resistant. They can be purchased from most small sign shops. …continue
We all know how important business card marketing is, but it seems we still fail to hand them out when the opportunity permits. I think the reason is twofold. First of all, I don’t believe most business people think their business cards will have any kind of effect on the recipient whatsoever. There’s nothing special about them, in fact they’re probably outright boring. Secondly, they forget to carry them, again, because they’re probably outright boring. We tend to show-off things we’re proud of.
In order to keep your business cards out of your contact’s trash can, you need to create something special, a perfect business card!. Design them carefully, and you’ll end up with a miniature billboard that fits in a pocket, capable of promoting your company’s products and services for only pennies a piece. …continue
The need for MLS data has brought on new IDX vendors that have made it much easier to add IDX solutions to your website with features tailored to specific real estate markets, for certain types of buyers, or even particular business goals.
There are over 800 MLS boards in the United States, almost all with non-standard definitions of even the simplest search terms like number of bedrooms, property type, etc. This might make it difficult to select an IDX provider for your real estate website if you’re required to use more than one MLS board or if you require advanced search terms on things like “Mountain View” or “Gulf View” properties. These types of search terms between states or even cities sometimes make it difficult to find an ideal solution that can deliver the MLS search data that you require from a provider. …continue
Website owners, developers, bloggers and SEO experts around the world are feeling the affects of Google’s Penguin Page Rank algorithm released in April of this year.
Last year, it was Google’s Panda Page Rank algorithm that pulled rank from a number of websites and blogs that were using duplicated, stolen or thin content. This year, Google’s Penguin added more worries for SEO. …continue
Many factors are at play developing functional, intuitive and responsive websites with great easy interfaces. But also important is the website’s color aesthetics. Everyone can appreciate how important harmonious color combinations are for good website design. But do you really need to learn the theory behind the color wheel first? If you’re not a full time graphics artist (or even if you are), it’s probably a lot easier to simply choose from the plethora of already created color schemes using one of the many online color scheme sites.
If you’re like me, you may notice some of the online color schemes just don’t look right. But you’re not going to know for sure until you actually apply one to your actual web page. Also, many of these schemes are created by site visitors or artist’s with maybe a little too much flare. …continue